Imagine were approached by Media Grand to design and produce the graphics for the User Interface of an Augmented Reality (AR) App they were producing for their client Shadowlight. Media Grand are a leading supplier of Augmented Reality (AR) solutions and the first fully dedicated AR agency in the UK.
Augmented reality (AR) is cutting-edge technology that allows for a digitally enhanced view of the real world, connecting you with more meaningful content in your everyday life.
With the camera and sensors in a smartphone or tablet, AR adds layers of digital information – videos, photos, sounds – directly on top of items in the world around us.The App was built on the layer platform. Layar is the world’s leading platform for augmented reality and interactive print.
Imagine had to ensure that all designs produced for the User Interface of the Augmented Reality App were fresh, creative and innovative and had to work within the Brand Identity Guidelines of the Shadowlight Brand. The client was delighted with the end product.